in a nutshell
immerse yourself in #gothaspeak ... its origins ... its intent ... and how everyone of us could rally behind it ... to reach and inspire that broader audience ... about the pioneering age of aviation. #gotha!
glossary of terms
#gothaspeak
here some to get you going in the #gothaverse
#gothaforce
our brand name ... with an abstract, slightly mysterious nod to the pioneering age of aviation. if you thought we are into heavy bombers ... think again ... may the #gforce be with you ... which can be used on some occasions as an alternative abbreviation
#gotha!
wwi aviation speak for "gotcha" ... as in "ok" or "yes I understand". it's our personal favorite ... so if there is one #gothaspeak to remember ... it better be this one. #gotha!
#gothaverse
our collective offering ... and presence within the public and social space ... whether that be our website, Instagram, Facebook, Youtube, TikTok, ...
#gothaquest
our "why" ... as in "we are here to inspire about the pioneering age of aviation". it's our cause, purpose and/or belief ... the very reason #gothaforce exists.
#gothasense
our "how" ... the way we try to do things ... inspired by Japanese culture, beliefs and traditions. it's Pour Le Merite.
#gothacrew
there is no I in Gothaforce ... it's all about the team ... an enthusiastic group of people ... from all around the world ... working closely together ... sharing the same passion.
#gothacrowd
alone we can do so little ... together we can do so much. let's team up ... it's all about extending the community. join the #gothacrowd!
#gothaflies
our passion for the pioneering age of aviation ... dream big ... smile often ... think positively ... give thanks ... embrace change ... yes we can. do you feel the #gothaflies ...
#gothagear
our unconventional, versatile, slay yet subdued essentials collection ... a must-have for any decent wardrobe. understatement is the new fashion.
#gothazone
a special place ... the place to be ... something that is very much in the spotlight ... can be physical ... virtual ... but also mental
#gothaflieg
our take on Idflieg "Inspektion Der Fliegertruppen" ... the bureau of the German Empire that oversaw German Military Aviation prior and during World War I. it represents our design & engineering capability ... which happens to be pretty German too.
#gothawerke
our factory ... where the gems come to life ... not stashed away inside mountains ... but handsomely located at the birth of our modern civilzation
when your wrist says it all
because the best conversations ... start in style
Gothaforce Bracelet Mix - First Edition
hook up with your peers and elevate your style with the timeless charm of our iconic woven bracelets ... now available as a captivating first edition used to launch #gothaforce at Scale Model Challenge 2024 15th edition.
each set comes with 5 distinctive bracelets, carefully curated for a balanced, eye-catching color pallette. these are not of the sublimated type, but they do feel sublime. made entirely from premium woven fabric with high quality stitching, they add a distinctive flair to any outfit, and serve as an ideal companion for expressing yourself as part of the #gothacrowd. wearing one at conventions and meet-ups can be a convenient conversation starter among early aviation enthusiasts. who knows ... there might be more of you out there than you think.
best practice: once you have put them on to your wrist ... how loose or tight you want them to be ... cut the remaining part of your choosing with a scissor ... and use a lighter very shortly to seal the threads.
tired of these awkward looking, cheap entrance bracelets @ modeling shows ?
another way to collect ...
each order ... comes with a free bracelet ... and we do our best to keep track of repeat orders ... so you don't end up with duplicates
no strings attached ... other than just slipping them on at shows ... and let the wrist do the talking ... less small talk ... more sparkle
#nongothaspeak
because every rule ... has its exceptions
#bushido
a moral code of conduct deeply enshrined in Japanese Samurai culture, concerning attitude, lifestyle en behavior formalized during the Edo period. #bushido represents the bold, limitless outside of the #gothaforce brand ... which is where you will typically find it
#pourlemerite
the act of doing something ... out of passion and belief ... instead of short-term, monetary or self-interest purposes ... usually it takes you further ... and it is more fun ... along the journey. #pourlemerite represents the warm inside of #gothaforce brand ... which is where you will typically find it
#wabisabi
deeply engrained in Japanese philosophy and aesthetics ... the acceptance that something ... is not perfect ... transient and always subject to change and improvement ... accepting peacefully the natural cycle of growth and decay ... life is about learning ... all credits to Miyabi-san for this one
got(h)a great idea ?
alone we can do so little ... together we can do so much ... if you have a great addition to the glossary ... just shoot us a message ... abusive language aside ... the sky is the limit.
